Insights, Ideas, Results
The viral video is the pot of gold at the end of the video marketing rainbow that every brand dream about. Yet it remains to most, frustratingly elusive. The fact is that viral videos are, more often than not, user generated and a complete accident rather than the result of months of careful planning.
That being said, there are many things that you can do as a business or up and coming brand to increase your chances of viral success. Let’s look at a few now.
Motion graphics are the ideal tool with which to shape and convey a narrative to your audience that has been tailored to ensure they can connect with your message. As the human brain can interpret visual information 60,000x faster than text, the potential of incorporating motion graphics into your digital strategy is limited only by your own creativity.
Every small business owner knows that marketing is one of the keys to success. You have to set aside a significant part of your finances for marketing. Unfortunately, not every marketing strategy out there gives the best return on your hard-earned cash. Small business marketing requires efficiency, in order to get the most out of every dollar spent. To help you make the best of your money, let’s go through 5 tips to getting the best bang for your buck when marketing your small business.
