Yes, there are 2.4 million active podcasts out there. Yes, your neighbor’s cat probably has a weekly show about hairball prevention. But here’s the thing: most podcasts fade away before their tenth episode, and even fewer understand how to be found by their ideal listeners.
Your podcast about traditional bookbinding techniques or urban beekeeping disasters might be exactly what someone’s been searching for—they just don’t know it exists yet. So, whether you’re working from your garage in Northumberland, a private office in Melbourne, or a sleek podcasting studio in LA, you can drastically improve your chances of success if you take the steps most novice podcasters miss. And conveniently, we’ve got all 11 of those steps covered below:
