Can’t Keep Up? How to Delegate to Succeed in Small Business


“No person will make a great business who wants to do it all himself or get all the credit” – Andrew Carnegie. Show me a small business owner who doesn’t like to delegate, and I will show you someone who will not be able to grow beyond a certain point. Small business owners are called Chief Everything Officers (CEO) who are required to take care of all aspects of running a business. If you do not have good time management skills you are going to run out of steam at some point.
A big part of time management skills is learning to delegate tasks to others. The problem is, not everyone feels comfortable with delegation for the fear that if they do not take care of tasks themselves they will not be completed to their satisfaction. This is a myth! From my own experience I can tell you that with proper planning it is possible to successfully delegate tasks and get them completed to your satisfaction. After all, there are only 24 hours in a day, and you have to go to sleep at some point! So what is the secret to successful delegation? Read on…
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How to Ensure You are Working ON your Business, not FOR it


In the previous post we explained that there is a subtle, but important difference between working ON your business and FOR it. The difference stems partly from how the business owner is thinking about the future of his business. Is he preparing the business for long-term success or worrying about day-to-day cash flow? Great companies are created when the founders focus on long-term viability of business and lay strong foundation, even if it means sacrificing short-term gains. Just look at the examples of great companies of today – Microsoft, Dell, Facebook, Apple and so on! All of their founders worked didn’t focus on short-term gains in the early stage of their companies.
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Why Embracing KISS Principle Leads to Happiness


KISS -Keep It Simple Stupid.
Many small business owners like to take the road less simple. If a task takes 2 steps to finish they will manage to stretch it to 10 steps. They are wired to think complex. We have pondered on the question for some time – when you are running a small business should you opt for a simple operation or a complex one?
You can see the examples of simple and complex operations in franchises as well. On one hand you have a pizza franchise such as Little Caesar’s – home of $5 Pepperoni Pizza with no delivery. On other side there is Pizza Hut with large number menu items and toppings and it not only has carry out; but also delivery and dine-in. Which one is easier operation to run?
There are number of reasons why you should try to keep things as simple as possible.
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Divide and Conquer – How to Complete Large Projects


Are you one of those guys who are overwhelmed by the thought of completing large projects? You know who I am talking about, right? These are the folks who look at the amount of work needed to complete the project and can’t decide how or where to begin. Their mind is occupied by the thought number of tasks that need to be finished – all interconnected and interdependent; but are unable to take any action to move them forward. Finally, they throw up their hands in frustration and end up not accomplishing anything.
There is a better way to manage these large projects. It’s called – Divide and Conquer. The way it works it you start at the top and start dividing the project in smaller chunks; further refining those chunks into even smaller, easily manageable tasks and so on. Those who are trained in formal project management techniques can relate to this. Unfortunately, not all small business owners are trained to think this way.
So, how does divide and conquer work? Here are some of the techniques.
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Hire Employees for Attitudes; Train for Skills


Mary Ellen Slayter at SmartBrief has an interesting article on how she successfully hired 10,000 people in her recruiting career and did a pretty good job of choosing the right candidates. Although, she did this at a large, public companies, we think it applies equally well to small businesses. We would argue that it is even more important to hire the right people in small businesses because it doesn’t take long for your businesses to go down when one or two employees fail to do a good job.
For any small business that is hiring employees for customer facing roles the need to hire people who are enthusiastic and outgoing is critical. Mary Ellen describes a simple test – “handshake” test – she used to do when hiring employees. She would walk up to the job candidate unexpectedly, smile and introduce herself to him/her. If they reacted with enthusiastic smile and greeted with cheer, it was safe to assume that they would behave the same way with customers.
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Use S.M.A.R.T. Technique to Achieve your Small Business Goals


The majority of goals set by people are never fulfilled or at least fall short. If you want the proof; go and check out health clubs in the first 2-3 weeks after New Year. They are so crowded by the people who have made resolution to lose weight, that it is difficult to find free exercise equipment. And then the crowd fizzles out after 3 weeks and only the regulars keep coming.
The reasons majority of goals go unfulfilled are multiple – they are too vague or too difficult or they don’t have any time limit. Because of this, people setting the goals either don’t know how to achieve them or they give up thinking they can never fulfill them.
We came across the S.M.A.R.T. goal setting technique a while ago that can help anyone achieve what they want in a reasonable time period. S.M.A.R.T. stands for Specific, Measurable, Attainable, Relevant and Timely. Essentially S.M.A.R.T. goal setting ensures that you know what you want to achieve, how to achieve it and when to take actions. Below are the details on how to go about setting S.M.A.R.T. goals.
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10 Questions to Ask Customers to Get Them Talking


In the previous post we mentioned that you need to hear customer and employee stories in addition to looking at formal reports and metrics.
One of the ways you can do this is by asking open ended questions to your customers, employees and other business owners to understand the reasons behind numbers. Below we have identified 10 questions that will get them talking.
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Improve Your Business by Listening to Customer Stories


In the previous several posts here , here and here we have discussed how looking at performance metrics helps understand how your business is performing. We also mentioned that you should be looking at the reports on a daily, weekly and monthly basis to stay on top of your business.
The reason you want to look at the metrics is simple – numbers don’t lie; people do. However, from our experience as past business owners we have noticed that numbers tell only part of the story when trying to assess business performance. The metrics tell you what is happening to the business. They don’t tell you why. You have to dig deeper to understand why the numbers are what they are. For example, let’s say you are looking at sales going down for the last several weeks. You want know why this is happening. Further investigation shows that the customer count has been declining in that same period. But this still doesn’t tell you why customers are not coming to your business leading to declining sales. It may be because they are not being served well; maybe there is another competitor in town and so on.
So how do you go about collecting the anecdotal stories to understand the reasons behind the numbers? There are several ways you can do this.
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Key Performance Metrics for Hotels and Services Business


In the previous blog post we indicated that many types of small businesses have “standard” set of metrics that you can use as a starting point to determine the key metrics you should track for your small business. We discussed key metrics in the retail and restaurant business in the previous post. In this post we have shown the metrics for additional businesses – hotels / motels and service businesses.
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Key Performance Metrics for Retail and Restaurants


Every small business owner needs to look at the business reports daily, weekly and monthly on a regular basis to stay up-to-date with how their business is performing. You need to understand what key performance metrics to look at in those reports. We showed how to identify and track key performance indicators in this post.
You don’t have to start from zero when looking for key performance metrics for your business. Many types of small businesses have “standard” set of metrics. As a small business and franchise owner you should be aware of these metrics. In this post we will summarize the key metrics for retail businesses and fast food / restaurants.
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