There is no getting away from the fact that if a business is expected to thrive in this day and age, it is essential that you have a good online reputation. Having this will make it so that people are a lot more likely to buy your products and will be very keen to work with you in the future. If you have a poor online reputation, whether this is because of charges that have been brought against your business, false allegations, or poor reviews, then it is important that you manage your online reputation as much as possible and make it so that you can get back on track with things.