How can you Succeed in Business by Failing

In the previous post we discussed why failing is so important for all businesses. If you haven’t failed, you haven’t tried hard enough. And if you haven’t tried hard enough, you have lost the battle even before it has begun! In this sense, failure is closely tied to risk-taking. Only those who are willing to take risks are going to possibly fail. But then only those stand any chance of becoming successful.
Not all failures are created equal. There are some who will never recover from their first ever failure. And there are others, like Thomas Edison, who can fail 10,000 times but come up with life-changing innovation at the end. So, is it possible to approach risk-taking to improve your odds of success at the end? We think the answer is YES as shown in the following bullets.
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Success is Overrated. Why Failure is Important.


What is it about failure that brings different reactions from people? Just look at the way two types of people talk about how they failed. You can figure out who is going to make it big eventually and who will continue to toil for a long time. The first one will go something like – “Oh, what fun it was to work on that business!! Yes, we had to close the business eventually, but the thrill and experience we got from it we will never forget.” Now, compare this to what the second type of people are saying – “Boy, I would never go through that type of experience again. Not only did I lose everything I had, but, most importantly, I have lost desire to try something new again. Wish I had not got into it in the first place.” Guess who is going to be the successful business person?
Why is it important to fail?
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What Type of Business is “Right” for You?


Is there such a thing as “right” business for you? It is a fact that not everyone is suitable to become a small business owner. There are signs that tell you whether you will succeed in owning a small business. But once you know that you have what it takes to be a small business owner, can you take it one step further and figure out which type of business will be a good fit? I think the answer is YES.
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What Business are you Really in?


“What business are you in?” This is one of my favorite questions to ask when we meet with small business owners and entrepreneurs. On surface this appears to be a very simple question. If you are a pizza business owner, of course you are in the business of selling pizza or food. But, think about it in terms of what value are you bringing to your customers rather than what you are selling. Are your customers really craving for pizza or are they looking for the convenience of no cooking and pizza happens to be one of the choices? Are they ordering pizza to feed bunch of kids at a birthday party? Are they looking to satisfy their hunger after late night partying without having to drive to your store? As you can see, how you look at your business can have a significant impact on how you run your business. In fact, it can determine the success or failure of your business down the road.
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How do You know if your Business Idea will Succeed


Majority of small businesses fail in the first three years. As remarkable as this statistic is, it doesn’t stop number of aspiring entrepreneurs from pursuing their dream of owning a business. They think about their idea as the best thing since sliced bread was invented and are convinced that there is a huge untapped market out there that nobody as cracked. They have run their idea by close confidants and got their endorsement. Uncle Bob likes their product and Aunt Ann can’t wait to get her hand on it. There is only one problem. It is still an idea in your head!!!

So how do you go past this “pie in the sky” idea stage and make it a reality? Even more important, how do you know that this idea will succeed and will not leave you with agony and angst when it’s all over?
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What can Small Businesses Learn from Netflix Mistakes


If you have been following business news in the last few months you know that Netflix is going through rough times. Their loyal customers are cancelling accounts in droves and the stock price that was around $300 just 6 months ago is now hovering around $70, wiping out almost $10 Billion in market value. Ouch!!
So what happened? Well, everything that could go wrong did. On one hand, the business of movie rental is going through massive shift – from DVD to streaming video and the competition is increasing with large companies including Apple, Amazon and Google entering the market. On the other hand, Netflix picked wrong time to make changes to their business model and made big gaffes in communicating to their customers.
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7 Common Mistakes that Impact Cash Flow and How to Avoid Them


Cash flow is a lifeblood for small business. Fail to plan properly for the month-end cash flow needs and you will start losing your sleep when the time arrives to write paychecks for employees or to pay vendor bills. That’s why it is very important to keep a keen eye on money coming in and going out, and plan for those times when you will need sizeable cash outflow. Not only that, but you have to take into account unexpected emergencies that will force you to spend money here and now. In earlier post, we showed how managing your inventory, account payables and receivables can help you better manage your cash flow.
In addition to those tips, you should also look at the obvious as well as not-so-easy-to-find ways in which small business owners squander cash and end up in dire situations. Here are examples of the mistakes many small business owners make and how you can avoid them.
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How can you Send Consistent Message to your Customers


In earlier post we showed how sending inconsistent messages to customers through your actions can harm small business owners greatly. Many small business owners don’t pay attention to how customers perceive their business as a result of actions they take and end up confusing the customer who keeps wondering what your business stands really stands for. Is it low price vendor like Wal-Mart or high quality, easy-to-user products like Apple?
To provide consistent message to your customers all departments within your business have to work in harmony like well-oiled machine. The departments you have to pay particular attention to are customer service and marketing. The list below gives specific actions you can take to achieve this:
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Smart Cash Flow Strategies for Small Business Owners


Cash flow management is one of the most important tasks small business owners need to pay attention to. If you are not paying attention to how your business generates and spends cash you may end up in real trouble, real fast. Cash flow management touches many parts of business, including inventory management, accounts payable, accounts receivable and so on. Below we provide you with insights that will help manage your cash flow better.
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Are you sending consistent messages to your customers?


Sending inconsistent signals to customers through your actions can harm your business greatly. After your customers do business with you for some time they expect to receive certain “treatment” from your business. They will probably forgive you for a slip-up once or twice, but they will not accept it beyond that. Three strikes and you will be out!!! So what do we mean by sending inconsistent messages to the customers? Let me give you an example:
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