Wikipedia defines crisis as any event that is, or is expected to lead to, an unstable and dangerous situation affecting an individual, group, community, or whole society. For small businesses a crisis can wreak havoc if they are have not made adequate preparation in advance. Most small business owners do not really think about or planned for crisis until it is too late. This is unfortunate because with just little advanced planning and preparation they can not only withstand crisis, but come out much stronger from it.
Here are some basic rules of crisis management to consider and to familiarise yourself with in the event that your company is faced with such a situation. The key to managing any crisis situation is advanced planning.
