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A website is a necessity for any business in this internet age. Real estate agents are not immune from it. 87% of people in the US and 93% in Canada use internet to get the information they need. A well designed website can provide valuable information to potential home buyers. It also allows real estate agents to build good reputation with customers and generate leads. However, just setting up a website and hoping that it will attract potential home buyers is not going to work. “Build it and they will come” is never a good strategy, especially in the digital land.