How to Present Food in the Deli to Whet Customers’ Appetite


You work hard to deliver a high-quality selection of seafood in your restaurant to the customers. Therefore, it is important to utilize smart marketing and presentation strategies to ensure shoppers notice and trust your product. A simple, yet effective tool, is creating an attractive display to show off your catch of the day.

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10 Surefire Strategies for Hiring Great Employees


Even when jobs are scarce, finding great employees can be a challenge. A good employee is more than just someone who has the right skills to get the job done, they also fit in well with the culture and help those around them be better as well. Finding a good employee can sometimes be like finding a needle in a haystack, but there are definitely ways to significantly increase your odds. Here are 10 strategies for hiring great employees.

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Why Certified Mail Labels Remain a Popular Choice for Sending Important Documents


Though tech has transformed the communication space, there are some documents you may still need to send by “snail mail.” Important business docs like a legal notice, an original document, or a check, are better sent via the US Postal Service.

According to the USPS, their mail service processes 4.93 million emails per day— which raises another concern: items could get lost. One method to ensure your docs reach their destination is through the USPS Certified Mail. Here are the many ways certified mail can assist your business.

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Pros and Cons of Social Media Marketing vs. Online Marketing


We compare social media marketing and online marketing. For the purposes of this article, social media means posting on websites such as Facebook and Instagram, be it from a personal account or a business page, interacting with customers and either directing them to a standalone website or an e-commerce platform such as Amazon or selling to them directly on social media.

Online marketing means a variety of other forms of marketing on the Internet, including pay-per-click, search engine optimization, and affiliate sales.

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Growing Personal Finances While Growing a Family


Dan and Dianne are a fairly typical couple. And this is why some of their issues tend to represent the greater culture as a whole, and, in particular, for couples trying to make their way through the modern financial minefield. There are quite a few things impacting Dan and Dianne’s lives. This means that there’s just as much going on with the average person’s lives.

Dan and Dianne often find themselves talking about their future. Sometimes this takes the form of planning for a family. Of course, this also includes subjects like housing and buying their first home. And, in general, they’re interested in all of these big investments, but that prompted a fairly significant divergence in their conversation.

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How to Create a Successful B2B Holiday Email Marketing Campaign


Holiday marketing is mostly associated with Business to Consumer (B2C) companies. But even Business to Business (B2B) companies can create a successful marketing campaign to take advantage of the season and increase sales. Email marketing is one of the most successful approach to reach existing customers as well as attract new ones. For existing customer holiday gives you a reason to thank for their business and send holiday cheers. For new customers holiday allows you to the opportunity to invite them to try your business for the first time. Use the tips below to get in the holiday spirit and create successful email marketing campaign.

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4 Tricks for Hiring the Right People in Your Business


It is essential to ensure your business has a productive workforce who deliver efficient and outstanding work. Each employee is a vital part of your business. Therefore, you need to search for the best to push your output to the next level. It’s why hiring the right people is so crucial in business.

A workplace which focuses on employee growth and hiring the right talent is more likely to thrive. This article examines four key aspects of the recruitment process that’ll make sure you always hire the best possible staff.

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Do Not Make These 3 Crucial HR Mistakes When Managing New Business


Let’s be honest, when you take the plunge and start your new business the last thing you are thinking about is HR. In truth, it will feel as though there are hundreds of other issues to get your head around and HR just doesn’t fall into the priority list.

However, it really should. Like it or not, this is a really important part of your business. It would be fair to say that the HR field has exploded over recent years and is now a key element of how any business operates. The fact that you can now obtain an online employment law degree should tell you everything you need to know about the importance of this field.

To guide you along your way somewhat, we have penned today’s guide. We will now take a look at some of the prime mistakes that are made when it comes to HR in a new business.

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7 Reasons Why You Should Work at an Advertising Agency


If you are a business owner, you definitely know the benefits you will gain from promoting your business through different media platforms. That is in fact, one of the major concerns many business owners have, making their enterprise have its own unique identity, help it stand out from the competition, and making it as recognizable as possible.

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Contactless: How Tech is Changing the Way We Make Payments


It may be hard to believe, for some, that less than a generation ago almost all of our payments were made using cash. Not anymore! Technology has changed that and now there are many ways in which we can make contactless payments. Here we take a look at the technology and its benefits.

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