How Real-Time Insights Can Drive Customer Profitability


Real-time analytics—that is, using mathematics and logic to gain insights from data as it is collected—is a key component of a sound and smart decision-making process. This capability can be utilized to track the effectiveness of marketing campaigns and see how these efforts are translated to sales, to ensure that the bank can enhance its balance sheet management efforts, boost workflow efficiency, and improve the bank’s understanding of customer behaviors. Real-time analytics is one of the crucial features that forward-looking banks should look for when shopping for solutions and products that will bring the digital revolution to their respective organizations.

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How to Prevent Customer Identity Theft in Your Business


Identity theft is a big threat to online businesses: the fraudsters/hackers access your customers personal information like ID, credit card number, name and address among others. Then, they use this information to open accounts, make online purchases withdraw money or even get tax refunds. Four main ways people can steal your customer’s identity are through oversharing, hacking, phishing/cold calling or an inside job

Safeguarding your customer’s data should be one of your top concerns. A data breach could put your customers in danger financially and physically, it could ruin your business’s reputation and will cost you thousands or even millions to fix depending on the degree of damage caused.

So how do you prevent customer identity theft on your online business? Follow strong digital security practices for your business.

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Important Online Security Advice for Small Business


With cyberattacks on the rise, online security has never been more important for individuals and small businesses alike. If you have a website and accept payments online, then keeping your information safe from criminals is essential. Your small business can suffer a great deal from data breaches and attacks, with many start-ups being forced to stop trading after they’ve been hacked. Larger companies can often weather the storm, but you should always do everything you can to keep your small business safe.

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Are Electronic Shelf Labels the New Thing in Retail?


After the drastic wave of the COVID-19 global pandemic, the retail stores have worked harder on their operational efficiency and tried bringing some remarkable changes. From cashless payments to the robotic shopping experience, there are many transformations enriching the retail shopping exposure for all of us.

If we talk according to the facts and figures, the global retail sales market was somewhere around 23.6 trillion U.S. dollars by the end of 2018. Now, the experts are making strong predictions about the global retail sales to touch 26.7 trillion U.S. dollars by the end of 2022. Now, this must be enough to expose the leading retail industry approach all over the world.

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How to Use a Content Calendar for Social Media Engagement


An editorial calendar, also known as a content calendar, is a maintained schedule of when, where, and what content is to be published. Typically, a calendar would include status updates, promotions, partnerships, and more. But, here’s a question – why do you need one in the first place? After all, random posts on social media can still reap significant results.

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5 Ways Business Owners Can Keep Pace with Evolving Tech Trends


Business tech is constantly evolving, and not keeping pace with the current trends can push you behind the competitors. Many business owners are reluctant to upgrade as they develop comfort with the existing infrastructure. Moreover, the cost of going ahead with a revamp appears daunting. But you must avoid this mistake because it can translate into missed opportunities in the long haul. Thankfully, you need not do a lot to keep pace with the evolving tech trends in the industry. Here are the steps that show the way.

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How is Technology Reshaping the Online Cannabis Dispensaries?


If you thought technology was only driving the healthcare industry towards better health outcomes, you are only half right. There is no doubt that technology is shaping the health industry in many ways, such as electronic health records, telemedicine, remote monitoring tools, and many more.

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How to Attract More Customers Using Website Design Experts


A company website is much more than a piece of online marketing, it can help you attract more customers if it is managed in the right way. Your website must be updated on a regular basis to ensure that your content is still relevant to your target audience, it should be easy for your consumers to reach you online by producing appropriate information on your website. Your website should be simple for users to find the content they’re looking for to provide an excellent user experience.

If you want more customers, then, here are some techniques that experts use for managing and driving traffic to your website, both online and offline:

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How to Optimize the Performance of Your Database


Data, as we know it, is expanding tremendously with every second. Managing and organizing the data is now more critical than ever. Unfortunately, DBAs, developers, and data analysts are still struggling to optimize the performance of their databases with practical solutions.

There are numerous reasons why databases don’t work well. However, database pros tend to agree that SQL performance malfunctions are always the cause of ineffective indexing and poorly written queries. Hence, the need for optimization.

Optimizing your data isn’t a meek process, but it is vital for maintaining quick service delivery and application performance. Luckily, you can take several steps to improve database performance. The following tips can help you rectify or prevent possible bottlenecks in your database. In many cases, you will need to use one too many of these paths to eradicating database performance issues.

So without further ado, here’s the scoop on how you can optimize your database’s performance.

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How Can Email Customization Help Get the Most Benefit


Email has become the ubiquitous communication tool for this generation. Whether it is personal communication with friends and families or business communication with vendors and employees, email provides a way to craft a unique message tailored to everyone’s needs. Number of free email tools have come to market in the past few years. Each has its own set of features that help its users become more productive and effective. Gmail, amongst others, has been gaining popularity with number of individuals and businesses due to its simplicity and feature set.

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