Insights, Ideas, Results
Is your website being used to its full potential? The website can be used for number of different purposes besides just providing the information about your company. It can become one of its most valuable assets if it’s used in the proper way. One of the effective ways you can use the website for is to generate leads that can eventually convert to sales and revenue. Below are some changes you can make to your business website to turn it into a lead generation machine.
If you live in Melbourne, Australia, you may have seen some of the crazy scams that have been happening to both people and businesses. One of the latest local scams is people printing their own bar codes to steal thousands of food from the grocery store, and costing these stores massive losses.
Then we move to problems to that of online companies like Google and Facebook being victimized. Recently, there has been a report that “Facebook and Google were conned out of a $100M in phishing scheme.” This is very alarming as if these big companies were also victimized, small businesses are most likely more vulnerable other types of scams.
Just because you’re running a small business doesn’t mean that you shouldn’t expect big things in return. There are so many things that you have to get covered, mainly to keep you running along smoothly, but also to ensure that you are taken seriously. It takes a lot of time to build up the respect and background that you need in order to be balling along with the big companies that are dominating the market right now, but don’t take this the wrong way; it simply means that you will have to go above and beyond to keep up with them. For some, this is a hurdle that they fall at. For others, the challenge is duly accepted.
Smartphones are becoming more capable, but they are not ready to replace a good laptop just yet. The tactile keyboard and processing power offered by today’s business laptops make them great tools for even the most demanding tasks. Business laptops are also more rugged and are more capable of taking a beating compared to consumer-grade alternatives.
You can find a lot of business laptops on the market, from affordable options that start at around £300 to more capable machines with the latest Intel Core i7 processor. Here are the best business laptops to consider in 2017.
Software has become an integral part of any business today. No business of any size or type can survive without leveraging technology and software to improve their operations, grow sales or provide better customer service. Majority of businesses spend significant amount on software. While it is important to spend money on software it is equally critical to ensure you are using the right software.
Smartphones have become a huge phenomenon with an estimated 42.4 million smartphone users in the UK. In January 2017, the Labour Force Survey found that there were 31.85 million people in employment. When there are 10.55 million more smartphones per user than there are employees in the UK, it becomes that smartphones have changed the way we go about our everyday lives, both in business and pleasure.
It seems that the younger generation are the most influenced. Growing up with the technology, research has suggested that seven out of ten 18 to 24 year olds check their phones in the middle of the night. This post-digital generation are likely to shape the way smartphones are incorporated into working practices in the future.
Running your own business can often mean that the line between your personal and work life is blurred. Being an entrepreneur means that you will often need to sacrifice personal time for your work, and unlike working in an employed job, there are no set hours where you can clock off at the end of your shift and forget about it all for the rest of the day. Thankfully, there are many ways to improve your work-life balance as an entrepreneur. One of these is by having a business phone, which allows you to take calls, messages, emails, and more in relation to your company separately – no need to wake up to a barrage of emails from clients on your personal handset every morning! But, a business smartphone is an extra expense, so here’s how you can keep the cost down.
Most people have taken necessary precautions and have downloaded antivirus protection for their computer or laptop at home. If you are aware of the problems that can occur when you do not protect your desktop or laptop, then you should listen up now. As much as well are all familiar with PC protection, etc., most people are not familiar of the dangers lurking around the corner of their very own mobile device! A necessary antivirus for Android devices can help you to reduce the risk of being hacked, losing your device totally, or your confidential information being stolen. Androids especially are vulnerable because of all the different software available. In the past, there have been many cases of hackers exploiting and finding vulnerabilities in Android software.
Having your identity stolen, your device taken, or your personal conversations intruded upon and put out there for the world to see can be devastating on both your personal and professional life. Look below to find out why it is important to have the right Android antivirus protection on your phone or tablet at all times.
Security is a major challenge for many business owners, especially when starting a new business. Technological advancement has enabled criminals to breach top security measures and access confidential data in businesses. Some break into company premises to steal assets such as cash, electronics, and products. Criminals investigate the security measures in a building before launching any attacks. Rarely do they attack businesses at random. Hence, if the security measures in your business are poor, you may be the next target. Simple security measures can save your business from incurring huge losses. The following measures will help you improve security in your small business.
With so much to do and so little time, it can be hard to make security a priority for your Small and Medium Enterprise (SME). But, ignoring this can be a big mistake for any business. With the number of hacking incidents on the rise worldwide even a small mistake can lead to dire consequences and big monetary loss. Fortunately, there are steps you can take to secure your business in both physical and digital world. Below we outline 5 ways to do just that.
