Best Ways to Market Your Business in an Online World


An increasing number of consumers are going online to try and find businesses who can provide a service that they need. They’ll use Google to find a local electrician or plumber, check out Facebook or Instagram when deciding on which restaurant to go to and take into account recommendations they read online.

It’s estimated that at least one in four Americans make at least one online purchase per week while the average smartphone users will pick up their phone 1,500 times a week. That is without taking into account all the time we spend on social media!

Our lives and the world are moving online at an increasing rate, and it means that, for your business to succeed in the current climate, you need to be able to take advantage of that.

Here are the best ways to market your business in an ever-growing online world.

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How to Market Your Restaurant Franchise Business


Better marketing at a lower cost is one of the major advantages of purchasing a franchise as opposed to starting your own restaurant business.

In addition, franchise owners can benefit by leveraging the size and expertise of the franchisor to improve their own sales.

The restaurant franchise industry is highly competitive. Because of this, many franchises are rolling out new and innovative franchise restaurant designs, environmentally-friendly elements like LED lighting, solar panels, and energy-efficient heating and cooling.

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Business Owners: How to Attract Customers by Building Trusted Relationship

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For small business owners one of the most important tactics to attract new customers is to encourage existing customers to recommend their services and products to their friends. What can be better than having someone who just tried your services tell their 10 other friends about great experience they had? Word-of-mouth is one of the most effective and inexpensive ways to reach new customers and grow your business. The reason word-of-mouth is so powerful is the trusted relationship that exists between the people recommending the service and their friends and family members.

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How to Take Advantage of YouTube to Market Your Business


A technical report on social media marketing revealed that social engagement is critical. Blogs are also a valuable tool. Enter YouTube. YouTube has also staked out its claim and become an essential mode of marketing.

Marketers across the world are using YouTube more frequently for marketing. With well over 1 billion users, who spend almost 100 million hours watching videos, the power of YouTube cannot be underestimated. In addition to that, YouTube is a leading search engine creating an influential platform for people looking into services or items. With a quick search for any product or service, you will see at least one review by a youtuber.

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Top 5 SEO Tactics for Law Firms


Whilst there are several tried and tested marketing methods to acquire new clients for law firms, nothing comes close to the power of organic search. It is estimated that 96% of consumers use search engines to find legal help;  search engine optimisation (SEO) has become one of the most important strategies for helping law firms be discoverable online, convert leads and generate a profit.

However, simply recognising the importance of SEO isn’t enough. Perhaps you’re unsure how to make your site more visible and interesting to potential clients? Or perhaps you’ve been trying to improve your website’s rankings with little or no success? With this in mind, here are five top SEO tips your law firm can implement to improve your website’s visibility in search engines to attract more potential clients without wasting your time and money.

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6 Inexpensive Ways to Market Your Small Business


To run a small business, you need to be money savvy. This is because many small businesses have limited cash flow, so being able to manage and budget are crucial to success. Unfortunately, as any small business owner will know, there’s a lot of things that demand your money, including office rent, software and equipment, wages and marketing.

Marketing is an essential part of any business, but it can be wildly expensive. Luckily, we know affordable ways you can market your small business. Intrigued? Read on.

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How to Increase Business as a Mobile Phlebotomist


Becoming a mobile phlebotomist is far from easy – there are many obstacles in the way that prevent professionals from pursuing their dreams. Not only do such services require professionals to have the relevant certificates and training within their states, but they also need to take things into their own hands to ensure their business is a success. If you operate a mobile phlebotomist service, here’s how you can increase business to keep your head above water in a tough industry.

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Zoutons launches Coupon app for Shopaholic


The online shopping dispatch is one of the crowded places among the internet highways weather its clothes, groceries, electronics, Games or books. Information regarding specifications, photos and other features are a click away.  The year or so has seen tremendous surge and affiliation towards e-commerce section and now with the recent launch of its mobile app, Zoutons, a leading couponing partner in the country, wants to hit the ground running.

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