Insights, Ideas, Results
If you run an e-commerce website, you don’t need anyone to remind you how tough it is to keep up with the competition, and if you are looking for ways to boost your online sales, consider launching a few gift card campaigns. The research shows that consumers spend more money when using gift cards, and as we are coming up to the festive season, this is the ideal time to introduce gift cards to your customers.
Having to start your own business, you may deal with some problems like not earning enough money and not fitting into your budget. This problem is usually caused by lack of advertisement. Logically, if you have just started your shop, not a lot of people will know about it and so, they won’t be ready to make a purchase. There are a lot of options, where to promote your business.
In this article we I am going to talk about classified ads and why you should consider using them.
Most of you are aware of Google being the most popular and powerful search engine, but do you know that Google has also created a bunch of marketing tools that are very useful for marketing managers and business owners alike?
Whether you are looking to boost your website’s SEO rankings, increase conversion rates, fine-tune the user experience, manage and track the reputation of your brand, plan and execute your content calendar, or get a handle on your content production process, Google has your back.
In this article, we are going to run you through some of our favorite Google Marketing Tools that you should consider using to level up your game.
Whether you’re a marketer or business owner, social media has risen to become an integral part of any marketing strategy. As a matter of fact, statistics show that 42% of the current population uses social media, and the numbers grow every day.
If you are putting together a social media marketing strategy and are looking for some tools to help take your content to the next level, look no further.
We’re breaking down the top 5 social media marketing tool for your business.
What if we told you that you have the potential to know what your customers want before they even realize it? Imagine how sending the right products at the right time could improve your email conversion rates.
Well, with the help of predictive product recommendations, this can become a reality in your email marketing. By using this predictive, data-driven tactic, you can provide your customers with a more personalized experience while limiting the manual lift on your teams.
Whether your business is large or small, it is part of the community and has the opportunity to make a positive impact on the surrounding neighborhood. There are a variety of ways to give service, such as donating volunteer hours, providing monetary support, hosting events, offering teaching opportunities, and sponsoring charities. It’s pretty clear that supporting your local neighborhood can be done, but why should you do it? One answer is that even a small contribution to your community provides three important benefits above and beyond a boost in your public image.
Big data was born in the clasps of a big corporation, and for a long time, resided solely in the hands of similarly large companies. Before the advent of cloud computing, virtually every business that needed to process data had to own a server.
The problem that arose whenever a small business attempted the same was the expensive servers – both in terms of the initial cost and the cost of maintenance.
Things have changed quite considerably since 2004 when Hadoop was first launched. Processing and computing power have become cheap enough that any business that needs to can access big data analytics whenever they want.
So, what does the sudden availability of big data to SMBs mean?
Media outreach partners will often reject content created by marketers because there is a stereotypical perception about marketers and content creators that pins them as mere sales personnel, trying to sell the product rather than providing actual value to the reader. This is a conundrum, of course, given that it would be particularly hard to get the exposure necessary for a successful marketing campaign without media outreach partners.
White label content creation is a service provided by copywriters who offer written content to resellers – who in turn offer this content to their clients under their brand name. This content could be in the form of website copy, social media posts and almost any digital written copy you can imagine.
White label content creation is fulfilled in various ways. It could be an ongoing service like a certain number of social media posts a month or a one-time content, for example, a single blog post.
While the idea of marketing effectiveness is something that some executives wish to shy away from due to the creative nature of the promotional world, there are insights that can be drawn from doing so. And, these insights can improve future results for follow-on campaigns.
Let’s see now how measuring digital marketing plans can create superior results.
