As many of us know, over half of all businesses fail before their first birthday. I don’t tell you this to scare you off. Actually, it’s quite the opposite. I use this statistic to encourage you to work even harder at your dream. Only a small percentage of companies survive the early years, and it takes an enormous amount of perseverance.
It also means avoiding some of the biggest mistakes and pitfalls. As a new business owner, you can learn from the mistakes of the past here. While you may be relatively inexperienced, the same mistakes are killing businesses time and time again. Learn them, and you can avoid them.
