Do you have a passion for both writing and business? Do you want to transform that passion into a career? If so, it is simple to start an eBook business. You can do it without any startup costs. Write a book, create a cover, and upload it to Amazon’s Kindle Direct Publishing platform.
Yet while it is simple to start, it is the opposite when it comes to turning the business into a profitable one. The market is incredibly competitive, with Amazon hosting more than six million eBooks alone.
The difficulty to succeed is high. However, it is far from impossible – especially when armed with this quick guide. Below are five steps to running an eBook business all on your own:
- Decide on a niche
First, you need to settle on a niche to target with your eBooks. Various points have to be considered when doing this initial step. Most importantly, you should select a niche that you’re passionate about. If you write about topics only because you feel they’re profitable, the lack of love and care will show through in your work.
With that said, you still have to analyze if the niche is profitable – this is a business venture, after all. You should also research and see what type of content your target audience craves.
- Focus on a quality product
When you are producing your eBooks, you should always emphasize a quality product. The content of the book should be engaging, formatted properly, and free from grammatical errors.
Care should also be taken with the front cover. You need a professional design that will catch the eye of people scrolling through book searches on Amazon and other platforms.
- Steps to protect your eBook
As a digital product that can be accessed by a global customer base, it should come as no surprise that eBook theft is a real concern. As a result, you should implement various steps to try and best protect against this threat.
To protect against unauthorized sharing or theft, use a digital rights management solution for your eBook. There are steps you can take, such as securing the eBook file, regularly changing the download link, and using a specialist digital service provider.
- Arrange your finances
If you anticipate selling hundreds or thousands of books a month, it’s going to be tricky to keep track of your finances. This point will be exemplified if you’re selling multiple books across multiple platforms.
As a result, you should use specialist accounting software such as NetSuite. With this in place, you can keep track of your finances effortlessly. To simplify it even more, you can use Paynomix to process NetSuite payments with ease. This is advantageous if you’re selling eBooks on your website.
- Spread the word
Last but certainly not least, you need to put in a massive effort to market your eBook creations. As the industry is so competitive, your book can easily get lost among the crowd without a sustained advertising campaign.
To spread the word, consider the following:
- Create a website and fill it with relevant SEO
- Post on book-related forums and those relevant to your niche.
- Run a competition on social media where the winner receives a free eBook.
- Use Facebook Ads and Google AdWords.
- Share complimentary eBooks to influencers in your niche. Kindly ask for a public review.
