A web store is a great way to start your first business. With very little setup and overhead costs, you can be open for business within a day, as long as you have an appealing website, good products and a website shopping cart to help you collect payments for purchases. A shopping cart has many benefits, and without it, you will not see as many customers as you could expect once you install this type of an application on your site.
Provide Security for You and Your Customers
One of the biggest things a shopping cart can do for your web store is provide your customers with a feeling of security. Without a shopping cart, customers may not know where their payment information is going and who can see it. With a shopping cart, there is a standard level of security that customers can count on. Because you are not collecting the payment information directly, your business can also have peace of mind that you are keeping your customers safe every time a purchase is made.
Make Payment Collection Fast and Easy
A shopping cart also has the ability to make payments fast and easy. The checkout process is simple for your customers, and once the payment information is submitted, the shopping cart will help you process the payment so that you can receive your money in a timely manner. With a shopping cart and your merchant account, you can see payment in as little as 24 hours in some cases.
Simple to Set Up
There are few different types of shopping cart applications on the market. Depending on how your website is set up, you can choose from a shopping cart plug-in, a hosting shopping cart or a shopping cart program that you host yourself. If you are not an expert in coding or have the space on your server to host your own cart, the easiest option is to use a hosted shopping cart service. With a hosted cart, most of the work is done for you, so you can start collecting payments as soon as it is set up on your site.